In 2002, DeSoto County was named Best Small Market by Southern Business and Development Magazine based on new jobs and capital investment. |
Southaven and DeSoto County has been recognized as the top Small Market in the South, according to Southern Business and Development Magazine. The 28% population growth and the 188% retail sales growth from 1990-2000 is impressive, but consider another statistic. Every week in November 2001, 7.4 new families moved to DeSoto County. Newcomers setting up new households have an extremely high demand for products and services. Median family income is the highest in the state, and median home value also ranks second in the state. Southaven is at the heart of the thriving logistics industry and within minutes of the world’s busiest cargo airport, Class I rail systems, the second-larges U.S. inland port, and a network of interstate highways.
For more in-depth demographics, visit the DeSoto County Economic Development Council. In conjunction with the Southaven Chamber of Commerce and the City of Southaven, they promote business and industrial growth in DeSoto County. The Council provides confidential assistance to relocating and expanding industry and business with current statistical data, labor market analysis, information on community services, government and financial issues, etc.
"At the time of the census, DeSoto, at $48,206, had the highest median household among the eight counties in the Memphis Metro area."
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Population |
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Memphis MSA |
1,147,825 |
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Southaven |
28,977 |
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Median Age (in years) |
33.1 |
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Male |
49% |
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Female |
51% |
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Number of Households |
11,007 |
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Average Household Size |
2.62 |
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Average Family Size |
3.04 |
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Household Income |
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Households |
11,037 |
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Median HH Income |
$46,691 |
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Under $15,000 |
10.3% |
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$15,000 - $24,999 |
10.1% |
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$25,000 - $49,999 |
33.1% |
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$50,000 - $99,999 |
38.9% |
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$100,000 - $149,999 |
5.4% |
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$150,000 or more |
2.2% |
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Education |
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Less than H.S. Graduate |
17.4% |
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H.S. Graduate |
35.2% |
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Some College-Assoc. Degree |
33.1% |
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College Grad or Higher |
14.3% |
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Bank of America is pursuing plans to open a loan production office in DeSotoCounty…“We have identified Mississippi as a growth market.
Memphis Business Journal, Sept. 17, 2004
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- In 2004, Southaven was listed as one of the country's Top 100 Small Cities by Greyhouse Publishing
- In 2004, Southaven was selected as "Community of the Year' by the Mississippi National Guard.
- In 2002, DeSoto County was named Best Small Market by Southern Business and Development Magazine based on new jobs and capital investment.
EDUCATION
DeSoto Count Schools rank among the highest in the state; there are currently 10 new schools under construction along with extensive renovations to existing schools; Northwest Mississippi Community College and University of Mississippi are located in Southaven; Delta Technical College recently opened; SBEC and Sacred Heart School offer the finest in private education
RETAIL
With small businesses, national retailers and three malls underdevelopment, Southaven is the retail center of DeSoto County and north Mississippi.
DOWNTOWN DEVELOPMENT
The 51 & Main Association, a division of the Southaven Chamber of Commerce, is a powerful threefold approach to revitalization for Southaven's original business district.
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The Business Kit includes Southaven Magazine and demographics.
Required Information is bolded
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